Reimagining Hora: Brand, Space, and Story Aligned for the Future
Use cases
Branding
Design
Company
Maison Hora
Expertises
Objectives
Hora, a new venture born from the legacy of Édition Porcelaine, approached Cycle with a vision to evolve a family-owned porcelain decoration business into a broader brand dedicated to artisanal art. While the founder carried a strong intention, the path to building the brand was still undefined.
Together, we activated the full potential of the Cycle Club, assembling a multidisciplinary team of young talents and experts to support Hora from vision to launch. This mission showcased the strength of our ecosystem in helping founders navigate identity, creation, and communication in one seamless flow.
Outcomes
Strategic co-creation of the brand’s vision, message, and philosophy
Brand identity and full visual guidelines, rooted in heritage and contemporary storytelling
Design and development of Hora’s first signature product
Creation of the brand’s website and visual assets
Artistic brand film capturing the soul and ambition of the new venture