Meet Antoine: Crafting Footwear with a Dash of Authenticity!
Journeys
Advisor
Culture
Jan 9, 2024
Thriving in the dynamic landscape of sportswear, Antoine's journey as a footwear designer is a mix of passion and authenticity. From starting as an intern at Adidas where he boldly ventured into this fast-paced industry to joining ON Running three years ago, his career reflects a continuous pursuit of knowledge and experience.
In the same spirit, when asked if the future of his industry is digital, Antoine shares his perspective, noting a collective yearning for authenticity in the footwear industry. As a performance footwear designer, he observes that, amidst our digital era, there is an increasing predilection for classic designs over fancy tech innovations. He believes that the allure of the outdoors lies in its ability to facilitate disconnection, striking a chord with both seasoned enthusiasts and the emerging generation.
For aspiring talents eyeing the sportswear industry, Antoine advises, “Be unexpected, sharpen your skills but do not forget to cultivate depth and meaning in your ideas. Ultimately, design is about creating products, not merely selling sketches!”
As we navigate our own paths, let’s heed Antoine’s advice and nurture a future where authenticity and purpose lead the way!